N°1 AI Starter Guide

AI CAN DO MORE THAN YOU THINK

Understand it today. Use it tomorrow.

Free, plain-English lessons on what AI can do for you and your business, for people who have no idea where to start. No tech background needed.

WHERE DO YOU WANT TO START?

Pick what you want AI to help with. Every module is short, and you can take them in any order.

AI for You

Everyday help with writing, creating, planning and learning.

09

Write Emails & Messages

Start here if you’ve never used AI. Have your first conversation with an AI assistant, then use it to write everyday emails and messages, including the hard ones.

~35 min3 lessons · 5-question quiz

10

Make Images & Videos

See what AI can create today, from pictures and edited photos to short videos and voiceovers, and how to use it honestly.

~35 min3 lessons · 5-question quiz

11

Plan Your Week & Everyday Life

Use AI as a personal assistant to plan your week, handle meals, trips and budgets, think through decisions and learn new things faster.

~35 min3 lessons · 5-question quiz

AI for Your Business

Answer customers, cut the paperwork and find new ways to grow.

12

Answer Customers 24/7

See how AI can answer customer questions by chat, text and phone day and night, what it should never handle alone, and how to set it up so customers trust it.

~40 min3 lessons · 5-question quiz

13

Save Hours on Admin

Use AI to cut the paperwork: meeting notes, proposals, quotes, policies, spreadsheets and the repeat jobs that fill your week.

~40 min3 lessons · 5-question quiz

14

Grow Your Business With AI

Use AI as a business thinking partner: research customers and competitors, test prices, and try new offers before you bet on them.

~40 min3 lessons · 5-question quiz

Free account. Takes under a minute.

HOW EVERY LESSON WORKS

Plain English

No jargon. When a new word comes up, tap it to see what it means.

Try it in 5 minutes

Every lesson ends with one small thing to try in a free AI tool, so you learn by doing.

Quick quiz

Five questions at the end of each module to check what stuck.

AI glossary

Every AI and marketing word explained, with flashcards and real examples.

GO DEEPER: THE AI MARKETING COURSE

Ready to use AI to market your business? Six modules built by AI marketing practitioners, plus a hands-on track for the work small businesses actually pay for.

01

AI Foundations

Understand how modern AI systems work and why they're reshaping every industry.

02

Hands-On AI Tools

Get practical with the tools that top marketers actually use to drive results.

03

Prompt Engineering

Learn to communicate with AI precisely so you get consistent, high-quality output every time.

04

AI Content at Scale

Build content systems that produce at scale without sacrificing brand voice or quality.

05

Analytics & AI Insights

Measure what matters, interpret AI-driven data, and optimize with confidence.

06

Capstone Project

Put everything together in a real-world project for your own business and get it reviewed by our team.

AI MARKETING COURSE MODULES

Six modules in order, then a hands-on track. Fully self-paced.

Available
01
3 lessons · 5-question quiz

Foundations of AI Marketing

Est. time: ~2 hrs
Available
02
3 lessons · 5-question quiz

AI Tools & Automation

Est. time: ~3 hrs
Available
03
3 lessons · 5-question quiz

Prompt Engineering

Est. time: ~2.5 hrs
Available
04
3 lessons · 5-question quiz

AI Content Strategy

Est. time: ~3 hrs
Available
05
3 lessons · 5-question quiz

AI Analytics & Reporting

Est. time: ~2 hrs
Available
06
3 lessons · 10-question quiz

Capstone Project

Est. time: ~4 hrs
Hands-On Track
07
3 lessons · 5-question quiz

Google Business Profile & Local SEO

Est. time: ~2 hrs
Hands-On Track
08
3 lessons · 5-question quiz

Reviews & Reputation

Est. time: ~2 hrs

NEW TO AI WORDS?

Our free glossary explains 88 AI and marketing terms in plain English, each with a real example. Study them with flashcards or a quick quiz.

AI assistant
An app or website you talk to in plain language, such as ChatGPT, Claude or Gemini. You ask for something and it writes, explains, plans or creates it.
Prompt
The instructions you give an AI tool. Clearer prompts with context and examples get better results.
Hallucination
When AI states something false with confidence, like a made-up statistic, quote or source.
AI agent
AI that doesn’t just answer but takes steps for you, such as searching, filling in forms, booking or working across apps, usually with your approval at key points.

CERTIFICATE OF COMPLETION

Finish the AI Marketing Course (all six modules, the final quiz and a reviewed capstone project) and you’ll get a certificate of completion with its own ID that anyone can check.

Sample certificate. Every real certificate has its own ID that anyone can check on our verification page.

GO FURTHER WITH LIVE COACHING

All lessons and the certificate of completion are free. When you want a person in your corner, add live help from our team.

Free Course

Free

  • All 14 modules, quizzes, glossary and toolkit
  • Capstone review by our team
  • Certificate of completion you can verify online

Live Group Call

$49/month

  • A monthly live Zoom call with our team and other students
  • Bring your questions, prompts and workflows
  • Feedback on your capstone in a small group
  • Recordings of every call

1-on-1 Zoom Session

$197/session

  • 60 minutes on your business: just you and our team
  • We review your capstone, workflows or ads live
  • Leave with clear next steps for the next 30 days
  • Recording and notes after the call

DONE-WITH-YOU SETUP

Rather build it together? We set up the systems from the course inside your business on live Zoom calls, so you learn them and own them.

One System

$497one-time

  • Two 60-minute Zoom build sessions
  • We build one system with you: an AI lead-response automation, or a Google Business Profile and review system
  • Everything documented so your team can run it
  • A check-in call 14 days later

Both Systems

$997one-time

  • Four 60-minute Zoom build sessions
  • The AI lead-response automation and the Google Business Profile and review system
  • Everything documented so your team can run it
  • A check-in call 30 days later

You keep your own accounts for the tools we use (for example Zapier and your Google Business Profile). Tool subscriptions aren’t included.

Training a team?

Enroll your staff together and add live training sessions just for your team. Tell us about your team and we’ll send a custom quote.

Prices in USD.